Inspired by similar efforts for Peck Middle School, Lawrence Elementary School recently developed an inclusive process to select a new mascot, colors, and logo.
“The identity of the Lawrence Lancers was determined a long time ago, as students progressed through their educational journey from the Lawrence Lancers to Peck Squires to Holyoke Knights,” said new Lawrence Principal and HPS alumni Katie Bourque. “After talking with staff and students this spring, we agreed the mascot could use a refresh to better reflect our students’ interests and experiences.”
As part of the process to reimagine the mascot and colors for Lawrence School, nearly 300 Lawrence students, staff, and family members submitted their suggestions through a survey in early June. Their feedback led to a clear, new direction: A lion would be the new mascot, and the school colors would be purple, teal, and white.
With those decisions made, the next step was to develop a concept for how the Lawrence lion should appear. Lawrence students were invited to submit hand-drawn design concepts, and from there eight submissions were received. A team of Lawrence educators selected the final design, submitted by student artist Viviana Vadnais, who will be entering third grade in August. Her concept was then fully developed by a professional graphic artist who also worked on the Peck School logo.
As a thank you, Viviana will receive a framed photo of her original drawing alongside the final design and a T-shirt with the new logo.